#20 Rewriting the Affiliate Marketing Narrative | with Robin Piet

Show notes

Ready to see affiliate marketing in a whole new light? This $28B industry drives up to 20% of brands’ online revenue - and Robin Piet is on a mission to change how the world sees it.

In this episode, Matthias welcomes Robin, co-founder of the brand-new European Affiliate Awards, to explore his vision of rewriting the affiliate narrative across Europe. Hear why the industry still battles outdated perceptions, the innovations emerging from 100+ award submissions, and how AI, live shopping, and full-funnel strategies are reshaping the space.

Go behind the scenes of the European Affiliate Awards - its vision, challenges, and why this September’s launch could spark a new era for the industry.

This conversation might just make you rethink affiliate marketing entirely. - hit play now.

Special for listeners: Get your discounted ticket (just 99€ instead of 149€) for the European Affiliate Awards on September 15: https://app.swapcard.com/login/event/european-affiliate-awards-2025/ticket/VGlja2V0VHlwZV82MzQ5Nw==/page/UmVnaXN0cmF0aW9uRm9ybV81Mjc3NQ==

This Podcast is produced by TLDR Studios.